Now more than ever seems to be the time for young brands to jump into the game of fashion ad campaigns. Rodarte's once-run ads made rounds on the internet a few weeks back, now Zac Posen and Derek Lam, like every other designer, seems to need to maximize retail now. Posen's campaign was released a few weeks ago, and now we have a look at Derek Lam's Fall 09 campaign, which is set to run in Vogue, Harpers Bazaar, Elle, etc. The model is Karmen Pedaru, and it's set on a beach, stimulated like Pier 59 in New York. The real campaign, which we'll get to see in August, is expected to be bursting with "technicolor" Thoughts?
xoxo,
KO